Rikhav Infotech

Content targeting personal needs

Content plays an important role behind your successful online brand. For your online assets such as blogs and websites to flourish one needs to update them with new content regularly. People will be attracted to your content as long as they can adopt and use it. Blog posting should ideally take place at least three times a week if not daily. The best content today on the web is that addresses the personal needs of the people.

Content is the true king of the internet. People go far and wide for good and rare information. We can practically find everything on the ’net today so the emphasis and the attraction of quality and prowess gives every blog an edge over the rest.

The write up should be informative as well as brief. The articles should be guided with enough visual breaks for the audience to absorb the content. Images tend to draw people’s attention so adding a graphic to every post is ideal. Mix up the type of content that goes up on the blog. Latest info, interviews, press releases and how-tos can help bring in differential visitors.

We here at Rikhav Infotech give preference and stick to original content. An occasional post consisting of lists is a good tactic of drawing attention. Writers should try to be brief as well as passionate about what they write. For a complete experience add audio and video to your blog. Occasional videos from you tube can add to the content of the blog. And remember that brevity rules.

Popular and not so popular blogging communities

Xanga started as a networking site in 1999 and was frequented by teenagers. Xanga was quite similar to MySpace. A year on it added the popular growing trend then, blogging in its line of features. And then there was no looking back.

The website although not the most popular boasts of an estimated forty million users. It is ranked at 1,438 as one of the most visited websites. The homepage of this blogging community is simplistic and elegant very unlike its logo (which needs a redesign). It features some of the top blog son the network. And there’s a section on the day’s top blogs. The blogs are an insight into people’s lives. It is like meeting a new person. One of the top blogs was the seed sower and its post on apple orchard after rains was simply stunning. This blogging platform allows its user to send “eProps” to others to show their like for a specific post.

 

Blogger is one of the popular platforms used today. It came into being in 1999 and was created by Pyra Labs in San Francisco. According to the web site it was started on a whim. The site got a shot in the arm after being picked up in 2003 by Google. It also was integrated with Hello and Picasa.

Dead Journal has the similar source code as that of Live Journal. However its dark theme and sentiment is not for the faint hearted. In the year 2001 this community came into being thanks to its creator Frank Precissi. It soon became a site for emo kids and Goths to pour out their angsty and dark thoughts. According to the site they just love pissed off individuals and play hosts to journals who nobody else wants. The site has to its credit 500,000 sign ups.

Formspring, a Q & A platform gets a billion questions answered

A sneak peek into the spiraling growth of this website reveals a social bug at its core. This question and answer platform is extremely viral and a month back it reached a billion questions which were answered on its network.

The website came into being about nine months ago. But off late the site is giving sleepless nights to its competitors with its buzzing traffic. The site has about 16.5 million registered users. Around five million questions are answered on a daily basis. And at its peak approximately nine thousand questions are answered every minute.

The explosive growth of the company is attributed to its innovation and entry into the web’s social sphere. Around July the website went the multi player way allowing users to question more than a single friend. A recent feature known as connections allows users to see whom they interacted with. There also have been many third party extensions for iPhone etc.

The websites applications were integrated with the social media and blogspots such as Facebook, Twitter, Blogger, Tumblr, Wordpress and MySpace. This greatly contributed to the websites success. The social network and media is going to drive the world’s traffic for many years to come.

India shines at the Common Wealth Games

The record medal haul by the India team had us asking for more. The athletes from around the world showed courage and put up a spirited performance. The Games was a roaring success as every one was taken hostage by the Indian flavor of the CWG. What began as a disappointment and national shame surely made the country proud in the end.

Rikhav Infotech congratulates the officials, technicians, volunteers and everyone else for putting up a wondrous show. The sportsmen and women were the real heroes. The Indian team did the country proud and showed their potential to the world. Our wrestlers, boxers and shooters are the best in the whole world. In the end the spirit of sports was victorious. It is indeed a way of life.

Ritesh steers Rikhav Infotech to pride and jubilation

Ritesh A. Sarvaiya our founder and CMD was bestowed with the title of entrepreneur of the week by the website yourstory.in. His journey from being no one to a recognized figure in the integrated web solutions market is a great achievement indeed. His dedication and will power is enough to move mountains. He is always on the scene checking on the employees, taking feedback and giving unbiased advice.

Ritesh pays rich tributes as he firmly asserts that the company’s success has everything to do with this enduring team which is his family. The transformation of the company with Ritesh at the reins has been astounding. From an eight member unit to a one hundred and fifty employee team the growth has been ten fold. We have SuperCFO and Dr. Batra’s as our premier national clients while our foreign collaborators list is three hundred strong. Read the complete interview here.

Navarati and Dussehra festivities unlike any!

Dussehra is the festival which marks the victory of Lord Ram over evil Ravana. All are invited as we usher in Dussehra in our own distinctive way. Our employees will dress in colorful and sequined traditional garbs to match the splendor of the festival of Navratri. Watch all the action as we crown the best dressed male and female participants. Fellow employee Vareeja Thakkar will be playing the mandolin which will add a soulful tune to the celebrations. Come be part of the fun. 

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Twittips: Basic Twittering Tips

So everyone’s on twitter and you feel left out. No more, here’s some advice after you have created an account on this social media site. Everything can seem confusing at the beginning. Let’s see how one can reply to another person on twitter. 

Replying to a friend 

To reply to a person on twitter use the ‘@’ sign before the username of the person. This way one can refer to a particular person and also send out a message to an individual. So for example the following tweet “@john checkout @Jill” tells John to see Jill. The @replies here at twitter is also known as ‘mentions’. 

On the home page once you sign in to twitter click on the link @yourusername to see all the tweets which have been sent to you. The above displayed tweet would be seen as a mention for both John and Jill. 

What is a retweet? 

Retweet is sharing someone else’s message with your group of followers. As a matter of fact it will be violation of the service terms of twitter if you use someone else’s words. Thus using the right keywords is necessary. The syntax followed in twitter is to use the letters RT at the beginning of a retweet followed by the username of the person whose message you’re retweeting. 

For example “RT @George here’s my play list…” is retweeting the tweet by George about his play list. These are the ways in which you can converse in the twittersphere and contribute to the buzz!

Brochure Designing: the wow experience

Rikhav Infotech has a long tradition of settling for nothing but the best and giving what commands respect and love. Check out our brochure which is innovation at its prime. It stands for what we love doing. 

A brochure is a guide to the company and hence must adhere to the brand and the reputation it commands. The brochure should talk everything about the company and should focus on the products, goals and the effectiveness. A good brochure is a combination of ideal content and complimenting design. 

A good brochure design is sometimes as important as the brand itself. It has the capacity to affect the revenue as it is one way of determining a good brand from the bad. Brochure design is integral to marketing and the brand value of a company. The brochure surprisingly displays the level of eagerness and professionalism the company evokes among its consumers. It indirectly impacts the success of the business. 

Important aspects of the brochure 

The content can talk about the purpose behind the designing of the brochure. A new service and offer can be introduced. The content is significant in displaying the message of the company effectively and with clarity. The format of the brochure is also custom designed and is as important as the brochure itself. 

The images should compliment the content and do more talking then the content. A brochure is a great way to stamp the class and prestige of the company. The images are selected keeping in mind the message and the audience. Before designing the brochure it is important for us to understand what the client wants and the specific look and feel he has in mind. 

Rikhav Infotech seamlessly integrates all the different elements which make for an engaging and captivating brochure. Come create a winning brochure design!

Web 2.0: the philosophy of change

The concept of Web 2.0 is as big as the web itself. There can be many different solutions and answers to the question “what is Web 2.0?” There is no clear definition of this concept. What is very clear though is that Web 2.0 is a major change in the way in which we will be using the internet. 

By the changes that we can already see the internet seems to be evolving into a more responsive, interactive, social and collaborative experience. It can also be seen as a change in the philosophy and working of web developers and the web company. Web 2.0 also depicts a change in the philosophy and thinking of the society at large. 

While in the early days of the internet we used it as a tool but today we are an important part of it. Web 2.0 is a game changer for sure as it involves us like never before. It is like putting us straight into the web. It stands for an easier internet and for connecting people with one another. 

We at Rikhav Infotech are moving with the times and are thinking ahead of our times. Web 2.0 revolves around technologies such as AJAX which make for a more interactive experience. Our expertise in such technologies makes us the market leader that we are today. We all understand the power of the social media as all our blogs are centered and networked around popular social networking mediums. Our growing network of facebook fans and twitteritas will tell you the same. Come experience the power of Web 2.0 with us!

Twitter: the search engine

The most direct and easiest way of searching Twitter is by the means of the twitter search website. This page can be found at search.twitter.com, and many are not even aware of its existence. Twitter for a long time now has had this dedicated special web page for tracking updates or tweets.

The twitter search page is similar in its look to the Google home page. If all you need is a simple search result, type in the keyword and hit the search button. For a little more complex query one can find peace in the advanced search button. This tool is useful for our team at Rikhav Infotech in getting instant information about anything. We even track twitter trends using the search. 

Advanced search can come handy if one is one the lookout for a precise phrase. This search can also help in case one wants to skip any results with a particular key word. Let’s see for example I was dying to get my hands on live news from the common wealth games from the athletes themselves. All I did was search for CWG and bang came the tweets. But I was tired of hearing about the games leader Australia and their stratosphere high gold medal tally. So I chose advanced search and in the box “none of those words” I nastily wrote in “Australia”. Go team India! 

The main twitter search page also has on display many trending topics. They are popular ones in the webosphere. But these are susceptible to spam and so their usage is marginalized.